Medium
**Leverage Medium’s built-in content distribution, Publication audiences, and Google indexing to continuously expose your product through tutorials and case studies.** 1. **Complete your profile first** Add your profile photo, bio, product name, and official website. You can also include external links directly on your profile. 2. **Don’t write direct product ads — write articles that solve problems** For example, instead of writing this for Blink: > Introducing Blink — The Best Backlink Tool A better approach would be: > How I Manage 100+ SaaS Backlink Opportunities Without Spreadsheets Then naturally introduce Blink as part of the actual workflow. Medium explicitly allows you to promote your own business and website, but if the primary purpose of an article is simply to drive traffic to an external site or improve search rankings, it may be considered spam. ([Medium Help Center](https://help.medium.com/hc/en-us/articles/213477928-Medium-Rules?utm_source=chatgpt.com)) 3. **Naturally include your product link 1–3 times per article** The best placements are: * Once within the actual workflow * Once near a screenshot or feature explanation * Once as a soft CTA at the end Don’t insert your website link into every section. 4. **Try submitting your article to a Publication** This is one of Medium’s biggest advantages over a regular blog. Once your article is accepted by a Publication, it can reach not only your own followers but also the Publication’s homepage, feed, and email distribution, allowing you to leverage its existing audience for your product launch. ([Medium Help Center](https://help.medium.com/hc/en-us/articles/213904978-How-to-submit-a-story-to-a-publication?utm_source=chatgpt.com)) Medium also has a large number of Publications currently accepting submissions, with hundreds listed in its official 2026 directory. ([Medium](https://medium.com/%40MediumStaff/list/medium-publications-accepting-story-submissions-7c0ec8037e61?utm_source=chatgpt.com)) 5. **Recommended article types** The following formats work especially well for launching a SaaS product: * Product usage tutorials * Founder / Build in Public stories * Real-world workflows * Technical implementation * Data-driven retrospectives * How-to tutorials * “How I solved XXX problem” 6. **If your website already has a blog, you can republish it directly on Medium** Medium provides an official Import feature and automatically adds a canonical link pointing back to the original article on your website. This helps prevent Medium and your own site from competing for the SEO value of the same content. ([Medium Help Center](https://help.medium.com/hc/en-us/articles/214550207-Importing-a-post-to-Medium?utm_source=chatgpt.com))
Introduction
Leverage Medium’s built-in content distribution, Publication audiences, and Google indexing to continuously expose your product through tutorials and case studies.
-
Complete your profile first
Add your profile photo, bio, product name, and official website. You can also include external links directly on your profile. -
Don’t write direct product ads — write articles that solve problems
For example, instead of writing this for Blink:Introducing Blink — The Best Backlink Tool
A better approach would be:
How I Manage 100+ SaaS Backlink Opportunities Without Spreadsheets
Then naturally introduce Blink as part of the actual workflow. Medium explicitly allows you to promote your own business and website, but if the primary purpose of an article is simply to drive traffic to an external site or improve search rankings, it may be considered spam. (Medium Help Center)
-
Naturally include your product link 1–3 times per article
The best placements are:- Once within the actual workflow
- Once near a screenshot or feature explanation
- Once as a soft CTA at the end
Don’t insert your website link into every section.
-
Try submitting your article to a Publication
This is one of Medium’s biggest advantages over a regular blog. Once your article is accepted by a Publication, it can reach not only your own followers but also the Publication’s homepage, feed, and email distribution, allowing you to leverage its existing audience for your product launch. (Medium Help Center)
Medium also has a large number of Publications currently accepting submissions, with hundreds listed in its official 2026 directory. (Medium) -
Recommended article types
The following formats work especially well for launching a SaaS product:- Product usage tutorials
- Founder / Build in Public stories
- Real-world workflows
- Technical implementation
- Data-driven retrospectives
- How-to tutorials
- “How I solved XXX problem”
-
If your website already has a blog, you can republish it directly on Medium
Medium provides an official Import feature and automatically adds a canonical link pointing back to the original article on your website. This helps prevent Medium and your own site from competing for the SEO value of the same content. (Medium Help Center)
Notes
Leverage Medium’s built-in content distribution, Publication audiences, and Google indexing to continuously expose your product through tutorials and case studies.
-
Complete your profile first
Add your profile photo, bio, product name, and official website. You can also include external links directly on your profile. -
Don’t write direct product ads — write articles that solve problems
For example, instead of writing this for Blink:Introducing Blink — The Best Backlink Tool
A better approach would be:
How I Manage 100+ SaaS Backlink Opportunities Without Spreadsheets
Then naturally introduce Blink as part of the actual workflow. Medium explicitly allows you to promote your own business and website, but if the primary purpose of an article is simply to drive traffic to an external site or improve search rankings, it may be considered spam. (Medium Help Center)
-
Naturally include your product link 1–3 times per article
The best placements are:- Once within the actual workflow
- Once near a screenshot or feature explanation
- Once as a soft CTA at the end
Don’t insert your website link into every section.
-
Try submitting your article to a Publication
This is one of Medium’s biggest advantages over a regular blog. Once your article is accepted by a Publication, it can reach not only your own followers but also the Publication’s homepage, feed, and email distribution, allowing you to leverage its existing audience for your product launch. (Medium Help Center)
Medium also has a large number of Publications currently accepting submissions, with hundreds listed in its official 2026 directory. (Medium) -
Recommended article types
The following formats work especially well for launching a SaaS product:- Product usage tutorials
- Founder / Build in Public stories
- Real-world workflows
- Technical implementation
- Data-driven retrospectives
- How-to tutorials
- “How I solved XXX problem”
-
If your website already has a blog, you can republish it directly on Medium
Medium provides an official Import feature and automatically adds a canonical link pointing back to the original article on your website. This helps prevent Medium and your own site from competing for the SEO value of the same content. (Medium Help Center)
Submission requirements
No additional requirements have been recorded.
